Maketing Manager

Description

Marketing managers oversee the promotion of a business, service, product or brand. Depending on the organization, they may be managing the marketing of a whole line of products and services, or be focused on one particular thing to promote. They may also be in charge of a staff of marketing assistants

• Developing a pricing strategy that maximizes profits and market share but considers customer satisfaction.

• Identifying new customers.

• Supporting sales and lead generation efforts.

• Creating promotions with advertising managers.

• Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.

• Compiling lists describing our organization's offerings.

• Developing and managing advertising campaigns.

• Organizing company conferences, trade shows, and major events.

• Building brand awareness and positioning.

• Evaluating and maintaining a marketing strategy.

• Directing, planning and coordinating marketing efforts.

• Communicating the marketing plan.

• Developing each marketing campaign from start to finish.

• Researching demand for the organization's products and services.

• Evaluating competitors.

• Handling social media, public relation efforts, and content marketing.

Qualifications and education requirements

• Bachelor degree or master degree in marketing, business administration,

• Experience with creating a marketing campaign, marketing strategy, and marketing plan.

• Experience with online marketing, including social media, and content marketing.

• Understanding of public relations.

• Advanced communication skills.

• Ability to quickly adapt to change.